Try A Little Social Media In 2008 [SearchEngineWatch]

Try A Little Social Media In 2008

Make a resolution: Try participating in social media next year. While your site remains important, your visitors aren't only finding you through search. There's definitely enough audience ready to discover you through social media too.

Why bother? “The Internet lets all stuff fall apart in really useful ways” says David Weinberger, the author of Content Is Miscellaneous.

Your success depends on thinking more like Weinberger. All your stuff has already fallen apart, when people find you on search engines. When your content gets further disaggregated and shared through social media, that's another opportunity.

From Internet Marketing and Online Annonsering

Microsoft lands Viacom advertising, content deal | Reuters

Microsoft lands Viacom advertising, content deal

Microsoft Corp won an estimated $500 million, 5-year Internet advertising deal with MTV Networks owner Viacom Inc, giving the software giant a boost against rivals Google Inc and Yahoo Inc.

Microsoft will help Viacom place advertising on its network of entertainment Web sites in the U.S., such as MTV.com. Microsoft will also be the exclusive seller in the U.S. of remnant display advertising, which is ad space that Viacom has been unable to sell, company executives said on Wednesday.

From Internet Marketing and Online Annonnsering

Google wins OK to buy DoubleClick | Technology | Internet | Reuters

Google wins OK to buy DoubleClick

The Federal Trade Commission on Thursday approved Google's $3.1 billion purchase of DoubleClick, saying the much-criticized deal did not pose a threat to competition in Internet advertising.

The deal, which combines Google's dominance in pay-per-click Internet advertising with DoubleClick's market-leading position in flashier display ads, still faces scrutiny from European antitrust officials, who opened a four-month review in mid-November.

From Internet Marketing and Online Annonsering

SEOmoz | Technology Sites Receive an Overwhelming Majority of Search Traffic from Google

Technology Sites Receive an Overwhelming Majority of Search Traffic from Google

Google is the King of delivering traffic.

Google s new Reader Features

Google s new Reader Features:

Google has added a bunch of new features to its RSS Reader over the past week. What are the big ones? Theres now a social network. Along the left side.

From RSS How to and RSS Glossary

Google Removes RSS Feeds From Search Results

Google Removes RSS Feeds From Search Results:

The Google Webmaster Central Blog announced that Google will no longer include RSS feed results in their search results with the exception of podcast feeds.

The reasoning behind Google dropping RSS feeds from the results is that it is very likely that the RSS feed is a text duplication of an html document and when users view RSS feeds they may not be able to render the XML format in their browsers.

From RSS How To

SEOmoz | New Features in Google AdWords & Google Analytics

New Features in Google AdWords & Google Analytics:

There have been a number of updates to Google Adwords and Google Analytics lately, so I thought the SEOmoz community might want a summary of them. For the most part, I am impressed with the new features and Google should be applauded for listening to their user base and responding with these additions.

From Internet Marketing and Online Annonsering

Google Allows Publishers to Block Ads on Websites

Google is in the process of releasing the Ad Review Center, which allows you to easily control what Google Ads show up on your website. It allows publishers to manually approve or block ads that show on their site, so that only the most relevant ads appear. This means no more advertisements which are offensive or poorly targeted or even ads from your competitors.

The default setting in this feature will be "auto-allow" so ads will run unless you block them. Inside the Ad Review Center you can review all your ads at one time. Alternatively, you can manually review ads before they appear on your site; you'll then have 24 hours to review ads before they are automatically allowed to run on your site.

If you decide to block an ad you'll be asked for a reason and Google will give the feedback to advertisers, so they can use it to improve the quality and relevance of future ad campaigns.

The Ad Review Center will gradually be released to all publishers over the next few months. You'll know you have the feature when you see a green box at the top of your 'Competitive Ad Filter' page, which is located under the 'AdSense Setup' tab.

This new feature is no doubt going to be a great benefit to all website owners who are sick of having those irrelevant ads appearing on their sites. Let us know what you think of this new Google feature by leaving a comment below.

From Internet Marketing and Online Annonsering

Inside AdWords: Show the right ad for each keyword

Inside AdWords: Show the right ad for each keyword

From Google's official Blog for news, information and tips on AdWords.

Internet marketing

Google Unifying And Putting More Emphasis On "Profiles"

Google Unifying And Putting More Emphasis On "Profiles":

Google Operating System discusses the integration of Google Profiles into most Google services and products and the unification of disparate profiles into a single master profile. Whether and how this might ultimately be integrated with Google's newly reinvigorated social network, Orkut, is unclear. Although they are much less extensive, Profiles may turn out to be to Orkut what Shopping became to Froogle -- a successor and repositioned product. As Google Operating System points out the new Profiles are already in use in several areas on Google, such as Maps and Reader.

From Website optimization and coop se

Umbrella News - Science - All

Umbrella News - Science - All:

"Google Inc. is working on a new Internet encyclopedia that will consist of material submitted by people who want to be identified as experts and possibly profit from their knowledge.
The concept, outlined late Thursday in a posting on Google's Web site, poses a potential challenge to the nonprofit Wikipedia, which has drawn upon the collective wisdom of unpaid, anonymous contributors to emerge as a widely used reference tool."

From Internet Marketing and Online Annonsering

AdSense Ad Review: Good for Advertisers? [SearchEngineWatch]

AdSense Ad Review: Good for Advertisers?

AdSense publishers will be able to view ads that advertisers have directed to their sites via Placement Targeting, and choose to block ads they don't feel are 'relevant' to their site visitors.

This will certainly be used by AdSense publishers to (attempt to) maximize AdSense revenues - - publishers will block ads that they deem 'low-revenue' in favor of ads that visitors will click on more frequently.

From Internet Marketing and Online Annonsering

Inside AdSense: Introducing the Ad Review Center

Inside AdSense: Introducing the Ad Review Center

Google has added the ability to preview the ads that will run on a publisher's site and to block those they don't want to appear, the AdSense blog annouced today.

This effort at improving transparency could help publishers and avoid sites advertising on a publisher's site that they do not feel are a good fit.

From Internet Marketing

Think Beyond The Click: How To Build Landing Pages That Convert

Think Beyond The Click: How To Build Landing Pages That Convert:

Landing pages are an important tool in any online marketing campaign. They are one of the best ways to convert web clicks into clients, and can help to maximize your online performance. Here are some tips for getting started and building an effective landing page that meets the needs of your clients.

From Internet Marketing and Online Annonsering

Google's Webmaster Tools Adds More Diagnostic Features and Video Sitemaps

Google's Webmaster Tools Adds More Diagnostic Features and Video Sitemaps:

Today, Google's Webmaster Tools have been updated with new diagnostic features that alert site owners to problems Google may have extracting content from pages. In addition, they've added Video Sitemaps. They've also added Hungarian and Czech to the 20 languages already supported. Below more about these features and how best to use them.

From Internet Marketing
and Online Annonsering

Google Toolbar - Features

Google Toolbar - Features

Google released a new version of the Google Toolbar for Internet Explorer.

From: Internet Marketing

Abonnementskoblinger

Subscribed Liks:

Subscribed Links let you create custom search results that users can add to their Google search pages. You can display links to your services for your customers, provide news and status information updated in near-real-time, answer questions, calculate useful quantities, and more.

From Internet Marketing With PPC

Google Turning My Maps Into Social Mapping Platform With Collaboration, Ratings And Comments

Google Turning My Maps Into Social Mapping Platform With Collaboration, Ratings And Comments:

After core search, without question Google Maps (including Earth) is the company's most successful and popular product. And lately Google has taken the product in very interesting directions. Among the most interesting things Google has done with Maps was the launch of My Maps in April of this year. Since that time more than 7 million maps have been created according to Google. Then last month, Google introduced community editing and collaboration for My Maps. And today, Google is introducing comments and ratings for My Maps.

From My RSS Page

Google Doubles Sitelinks Merges Subdomains

Google Doubles Sitelinks Merges Subdomains:

Google making some changes to the way it handles big websites. First off, Google has doubled the number of sitelinks that can be shown after the top search result, that being the site navigation links it adds when it knows the top result is exactly what you might be looking for. Now, Google will show 8, up from 4.

From Internet Marketing

SEOmoz | A Visual Tour Through the Basics of Social Media Marketing

SEOmoz | A Visual Tour Through the Basics of Social Media Marketing

What is Social Media Marketing?

What Social Media Marketing Can Help you with.

From Website Optimization