Friday, March 28, 2008

Google Adwords targeted in phishing attacks

Google Adwords targeted in phishing attacks

Google Adwords customers are being warned to watch out for fake emails claiming to be from Google Adwords, which attempt to steal login details.

Google Adwords has become the latest service to be targeted by phishers, using spoof emails to steal user login data.

Normally targeted at banks and online financial providers, the aim is to capture user login details by using a link to a fake website, which then records the login details and allows criminals to clean out the users bank account.

From Online Annonsering

Thursday, March 27, 2008

Inside AdWords: CPC: Maximum, average and minimum. An earlier post re-visited

Inside AdWords: CPC: Maximum, average and minimum. An earlier post re-visited

Google Launches YouTube Insight - Google Analytics Lite [SearchEngineWatch]

Google Launches YouTube Insight - Google Analytics Lite [SearchEngineWatch]

Anyone can be a star on YouTube. Now, with tools released on Wednesday for charting the popularity of clips posted to the popular video-sharing site, video creators can analyze their own celebrity potential.

The analytics service, called YouTube Insight, is a free software tool that lets video creators see detailed statistics about the videos that they upload to the site, giving them a glimpse of chronological and demographic audience trends.

"Whether a YouTube video has 10 views or 10 million, people always want to know the same thing: Who's watching this? Where do viewers come from? How did they find my video?," YouTube, a unit of Google Inc said in a blog post.

YouTube had 269 million monthly visitors worldwide in February, up 84 percent from the same month a year ago, according to Web traffic measurement firm comScore Inc.

From Internet Marketing and Online Annonsering

SEOmoz | Why Does Your Search Traffic Suck? The 7 Most Likely Reasons

SEOmoz | Why Does Your Search Traffic Suck? The 7 Most Likely Reasons

Tuesday, March 25, 2008

Stupid SEO Spammers [SearchEngineWatch]

Stupid SEO Spammers [SearchEngineWatch]

Som people/companies never give up, but their advertise as they still are in the 90's
General rules are:
Lesson #1: Don’t spam people with your SEO services.
Lesson #2: Definitely don’t spam people who write for SEW and have close relations with spam blacklist owners about your SEO services.

"This morning I got an email (my tenth) from a company that hadn’t read my rules: National Positions, an “SEO” firm out of California, promising me “five times the RELEVANT traffic at a substantially reduced cost.” The site, which I’ve linked to above using a 302 redirect so as not to give out any of my link juice, said they could place my “website on top of the Natural Listings on Google, Yahoo and MSN” using their “proprietary techniques” and “valuable closely held trade secrets,” without using “link farms or black hat methods.” And they charge “less than half of what other companies charge!” Awesome.

From Internet Marketing and Online Annonsering

Monday, March 24, 2008

Google-DoubleClick: The next phase | Tech news blog - CNET News.com

Google-DoubleClick: The next phase | Tech news blog - CNET News.com

Now that Google has acquired DoubleClick--the display advertising feather in its proverbial cap--it's time to see if the hat fits.

The $3.1 billion acquisition, which finally closed last week upon European regulator approval, gives Google a much needed boost in the market for display advertising.
Google's AdSense serves up pay-per-click text ads to Web sites within its publisher network, while DoubleClick, which markets a product called Dart, places banner ads on Web sites. DoubleClick also runs an advertising exchange and a search-engine marketing business called Performics.

There are some basic conflict-of-interest questions with some of the additions to Google. As the largest search engine, Google has kept its distance from search engine optimization, or SEO, which is the science of increasing a Web page's rankings in search results. But with Performics, Google owns an SEO company.

From Internet Marketing and Online Annonsering