Will You Be Sued Over Your Ad Copy Usage?

Will You Be Sued Over Your Ad Copy Usage?

Storus Corp just successfully sued another advertiser for use of a trademarked term in the ad copy.
There are ads running on Google right now using the exact trademarked term. In fact, a substantial number of ads use various trademarked terms. From the people I talk to, the vast majority of them rely on Google to tell them which words they should not use. This case could set a dangerous precedent of advertiser suing advertiser and ignoring Google's trademark complaint process.