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Saturday, March 01, 2008

Bigger! Better! Richer! The golden age of advertising - Media, News - Independent.co.uk

Bigger! Better! Richer! The golden age of advertising - Media, News - Independent.co.uk:

The admen (and most of them were men) of the Sixties, Seventies and Eighties created some of the most unforgettable images of modern times. Peter York celebrates the Golden Age of advertising.

Advertising was like that strap line The Rolling Stones' manager, Andrew Loog Oldham, used on their album covers, "The dividing line between art and commerce". But the real stuff, so insiders believed, still came from America. The country had invented TV-led consumerism – and particularly teenage-ism – and British mass-culture looked archaic and black and white by comparison until the 1980s.

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